IT & Hi-Tech


Gardens Software


For a new brand on the B2B software market, Gardens Software, we carried out a branding project that included creation of marketing message for two groups of the audience – IT specialists and final customers, i.e. software users. Our works began with determining the identity features of the brand – its potential, development and flexibility[…]




A good key visual makes talking about the company, its offer and why it’s better than others, easier. Key visual should be easy to remember and to relate with the company and brand – on the other hand, it should make a solid ground to build the brand media upon. The communication we created for[…]




„Lepszy Biznes” („Better Business”) is a quarterly magazine for SAP professionals, published by BCC. The substance and texts in the magazine are prepared by the BCC team, Horsefield is responsible for creating the visual layer. We do what we are best at – we create the brand of the magazine that not only is a[…]