We all remember the succesful rebranding of Bank Pekao SA during the EURO2012 tournament: new logo, new colours, new communication.
One of the many various tasks that came with the rebranding, was adjusting the message of the company’s employer branding. The task we were chosen to tackle by winning the pitch.
Our objective was to create a series of ads for the recruitment process. Having been thoroughly briefed, we proposed a number of ideas, coherent with the REAL LIFE BANKING – REAL LIFE WORKING principle.
Our creations have been used for advertising materials, a mobile display stand and gadgets production.